Al-Isra.
Al-Isra commissioned me to create a collection of product imagery across its fragrance and grooming range. The aim was to give the products a more cohesive, premium visual identity while retaining the natural, earthy character of the brand. I used warm directional lighting, wood, stone and organic textures throughout the shoot to complement the products and create a consistent atmosphere across the final images.
BRIEF
Create a cohesive set of premium product imagery for Al-Isra’s fragrance and grooming range.
APPROACH
Warm directional light, natural materials and earthy textures were used to reflect the character of the products and keep the imagery consistent across the range.